Discover Websites Logo CA In 2010 we designed and built a new website for Paul Nicholls, the six times Champion Race Horse Trainer. His old site had very little interesting information on and he wanted to provide more for his large following of race goers. The new site provided regular news items, a small online store, facebook and twitter feeds as well as more information on the stables and increased sponsorship awareness. The initial results were excellent increasing the amount of page views and  time spent on the website providing race goers what they had clearly been  looking for. Due to this success and learning from increased questioning  from visitors in terms of clothing, stable tours, video links and general  information we are now evolving the Paul Nicholls brand to a new level.  The information extracted from Analytics and customer reaction to certain  items throughout the year has enabled us to work with Paul at the stables  in Ditcheat and work out how to enhance the brand.  This started in June 2011 which saw us rebrand the old logo into a modern  brand that reflects the position of Paul Nicholls as Champion Race Horse  Trainer.  A range of clothing is being developed and further accessories will be sold  online via a new ecommerce facility. Clothing will include Polo Shirts, Caps,  Gilets, Coats, Pin badges, Umbrellas, photos, calendars and much more.  Limited edition signed products will also be available to provide exciting gift  opportunities for Horse Racing fans throughout the world.  Stable Tours will now be available on a select basis to ensure the ultimate  racing fans get a glimpse of day to day life at the stables in Somerset.  The website is being rebuilt to reflect the new brand and is evolving. In  addition to the website being rebuilt further online facilities are being  launched which are being kept under wraps until ready.  Our creativity and ideas have been embraced by Paul and his hard working  team to provide the solution race goers require.   www.paulnichollsracing.com Home Button Services Button contact www.discoverwebsites.co.uk is owned and operated by Westcountry Media (UK) Ltd Bridgwater: 01278 556119 Taunton: 01823 216308